Daisy McCarty is a self-educated writer and co-founder of Freelance Text, a professional services firm that specializes in web content creation. Since transitioning out of a seven year career in Corporate Procurement in 2008, Daisy has been using her negotiating skills to navigate to the higher levels of the online writing industry. Today, she mentors informally at Professional Freelancers Network, and offers formal one-on-one consulting services to freelancers who are ready to increase their income.
You can read Daisy’s blog and get more great freelancing advice at http://makefreelancingpay.com.
“Make Freelancing REALLY Pay” helps new and struggling freelancers dramatically improve their business with expert communication and negotiation strategies. This book is a collection of real-life guidelines, tips, and tactics for overcoming common challenges. Readers learn how to select the best clients, expand their business, raise their rates, stabilize their income, and much more.
Purchase your copy at AMAZON
Q: Welcome to Beyond the Books, Daisy. Can we start out by telling us whether you are published for the first time or are you multi-published?
This is my first time being published. I’ve been writing for business clients for about six years, but I’ve never had a book published under my own name before.
Q: When you were published for the first time, which route did you go – mainstream, small press, vanity published or self-published and why or how did you choose this route?
I chose self-publishing for my book. I decided to publish only an ebook and no hardcover edition, so I knew it would be a fairly simple process from a mechanical standpoint. The really nice thing about digital publishing is that you know you can go back and fix any unexpected formatting issues even after the book goes live.
My main reason for self-publishing is that I like to maintain control over the branding and marketing of my book. I’ve also heard from other authors that their publishers don’t really do much to promote their work. If I wanted it done right, I knew I would have to do it myself. I hired an entire team of freelance professionals to help me including an editor, a web developer, a graphic design specialist, a photographer, a social media firm, and a publicist.
Q: How long did it take you to get published once you signed the contract?
Since I self-published, there wasn’t a contract. From the time I decided on my topic to the time I published was about seven months. I was surprised at how fast the whole thing came together.
Q: How did it make you feel to become published for the first time and how did you celebrate?
I felt very satisfied, but pretty worn out—especially since I did so much of the work myself. It felt good to really own a book and be able to say I’m a published author in addition to being an experienced freelance writer. I celebrated by taking a day off so I could get some rest!
Q: What was the first thing you did as far as promotion when you were published for the first time?
I ran a FaceBook promotion to give away some free review copies. I’d actually been promoting my book heavily for several months via my website and social media. So, I was also able to send a blast to my email list and announce the publication in a lot of different places.
Q: Since you’ve been published, how have you grown as a writer and now a published author?
Going through the editing process has definitely improved my writing skills. I pay even more attention now to being as clear and succinct as possible. I’ve been engaging deeply with other freelancers on LinkedIn in conversations about the topics in my book. These discussions have helped me to continue clarifying my perspective and enhanced my ability to convey my point of view with authority. I’m already developing material for a second book to create a series.
Q: What has surprised or amazed you about the publishing industry as a whole?
I am surprised by the sheer volume of new material being published every day. I knew the self-publishing trend was big, but I didn’t realize it was epic.
Q: What is the most rewarding thing about being a published author?
Being able to refer new and struggling freelancers to my book, confident that it holds the answers they need. It’s nice to have a blog, but a published book really gave me the opportunity to go into detail about everything I wanted to share.
Q: Any final words for writers who dream of being published one day?
Start marketing now. Don’t wait until you finish your book. Motivate yourself to finish your book by getting out there and talking about it. Then, you can build on the interest you’ve already generated when it’s time to actually publish.